Content that Converts podcast for female entrepreneurs and small business owners

22: Creating Strategic Content That Converts with Abby Herman

Robin Walker, business coach and speakers for female business owners, talks with Abby Herman of Write Solutions as we talk about creating content that converts in episode 22. Mistakes business owners are making with their content. How content has changed online and for in person businesses. How far out should you plan your content. Do…

Avoiding Productive Procrastination when working from home

Ep 15: Avoiding Productive Procrastination

Do you find yourself staying busy with non-urgent tasks when it is time to tackle a difficult project or task? In Episode 15, I am talking about the phenomenon of Productive Procrastination. According to Urban Dictionary, the definition of Productive Procrastination is ‘Doing stuff to keep busy while avoiding what really needs doing.” This is…

Authentic sales conversations and emails that convert

008: Authentic Sales and Emails That Convert With Nikki Rausch

[Series One: Lakeside Speakers] In Episode 8, I am talking with Nikki Rausch, owner of Sales Maven, an organization dedicated to authentic selling, Nikki has the unique ability to transform the misunderstood process of “selling” into techniques, tools, and tips that can be successfully incorporated into a process replicable by anyone whose livelihood relies on…