112: Small Business Trends and Focus for 2026
Every year I stop to reflect on the business, marketing, and consumer trends that I see happening in our Midwest small business market. Even when things are unstable and unpredictable, small businesses matters. As a business owner, you are supporting your community and serving in a way that larger businesses cannot. It is my hope that this episode can help support you, and in turn support the health of your business.
In this episode, I will be sharing the consumer preferences that I have been seeing nationwide, but most specifically in our towns across Wisconsin and Illinois for service based entrepreneurs. Listen in to hear how you can meet these needs in your business to attract and retain your right fit clients.
If we haven’t met yet, I am Robin Walker, a business advisor for entrepreneurs and small business owners. When we work together, we take all of your ideas, strengths, and talents, and strategically align them in your Signature Business Framework- a unique plan with action steps (and the accountability!) to follow through on your business vision. I would love to hear about your business. Set up a no cost consultation call here.
Thank you for being a listener and a supporter of small business.
-Robin Walker
Mentioned in This Episode:
Join us in the Impact Business Circle Mastermind for that coaching, accountability, and CEO camaraderie that you need in your business. Online mastermind calls and in person retreat in SE Wisconsin (Lake Geneva) for entrepreneurs and business owners. It is time to get in the right room and surround yourself with a higher level of business owner community. Set up a quick call to learn more.
Set up a 30 minute no cost consultation call
Have we met yet, or has it been a while? Let’s chat about your business and what your hopes are for 2026. Set up your call here.
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Robin Walker helps women business owners build confidence and strategy through business planning, business coaching, and mastermind support. Discover how support, strategy, and accountability create growth. Digital coaching and in person events in the Illinois and Wisconsin areas.

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