This episode is unique, in that it was originally created as a resource training to share with one on one business advising clients. Client retention and encouraging clients to return is something we regularly discuss when looking at the health and growth of a business. I decided to share it here as a bonus for…
Creating content can feel never-ending for small business owners. Who knew we signed up to be a service provider and a content creator? Many owners are already too busy and overwhelmed with the day to day of running a business, so social media and content become a ‘when I get to it’ or ‘good enough’…
The pressure to be everywhere as a business, is overwhelming and unattainable for small business owners. How do you know which platforms you should be on? Should you be speaking, or podcasting, or going to networking events? What about social media? It is a lot to manage when you are already managing the day to…
Every year I stop to reflect on the business, marketing, and consumer trends that I see happening in our Midwest small business market. Even when things are unstable and unpredictable, small businesses matters. As a business owner, you are supporting your community and serving in a way that larger businesses cannot. It is my hope…
When you take on the role of the business owner, you take on the responsibility of planning for your business- whether you like planning or not. Over the years, working with hundreds of women business owners, I noticed the same patterns pop up again and again. We all approach planning in our own way, and…
As a business owner, have you found yourself saying, ‘I don’t even know if I am doing this right’. Or, ‘There is so much going on that I don’t know what to focus on next’. Maybe you are winging certain areas of your business and hoping for the best. Guess what? You are not alone….
