In this episode, business coach Robin Walker discusses why you stand out when you niche down and what to consider when you are updating your ideal client. Too broad? Too narrow? Why not try to sell to more people? Listen in for perspective, examples, and a way to make it all easier. As a business owner or entrepreneur, we often try to please and serve everyone, thinking that it will help make … [Read more...] about 40: Stand Out by Niching Down Your Ideal Client
Even the most seasoned entrepreneur or the most disciplined person has moments that they don’t feel like doing the task at hand. You are not alone in this, especially if you are juggling new schedules, too many people in your work space, or you are simple exhausted. Last week’s blog post was all about motivation killers- the things that get in your way of working easily and productively. … [Read more...] about 39: Get to Work: 12 ways to boost motivation
When things are busy, crazy, or unpredictable in life or business, do you resort to winging it? Or when things feel overwhelming or you have too much on your plate, do you end up not doing anything out of decision fatigue? In this episode, Robin Walker, business coach, speaker, and IMPACT Mastermind host gives 3 different planning strategies to use in order to set yourself up for success when … [Read more...] about 38: Prepare to be Productive When Things Get Crazy
Ever wonder HOW someone got that awesome press, publicity or chance to be featured? This episodes shares 5 stories of female business owners and how they got press opportunities for their business. Robin Walker, business coach and speaker, is highlighting five members of her IMPACT Business Circle and the path they took to get in magazines, on tv, and in print. Listen to the end for your … [Read more...] about 37: Media Success Stories- 5 stories about getting press for small business
Where are you sending event promoters, podcast hosts, or industry leaders to check out what you offer as an expert guest? Listen in to hear about what you can include on your website Media/ Press page to increase your chance of booking new media opportunities. In this episode, Robin Walker, business coach, speaker, and IMPACT Mastermind host breaks down your media page. Take a look at your … [Read more...] about 36: Small Business Media Pages- 6 features to include to get booked.
It is important to get in front of new audiences positioned as an expert, in order to broaden your reach and impact new clients. Robin Walker, business coach, speaker, and IMPACT Mastermind host is talking about why you aren't getting those media opportunities that you having been hoping for, like podcast interviews, speaking engagements, or featured articles. We all want those impressive … [Read more...] about 35: Get More Visibility For Your Business- 4 reasons you aren’t getting the exposure you need to grow.