Did you book a booth at an event, and now you are wondering what to put in it and how to make it worth the investment? Or how to uplevel your current booth at your next event? Listen in to hear small business consultant, Robin Walker, discuss how to make a strategic plan to increase ROI on that … [Read more...] about 73: Business Booth ROI- Make The Most of an Expo, Conference, or Fair Booth
Why does sales copy feel so hard? And why the heck are some of those sales pages so long, and so many look exactly alike? Listen in to hear Erin Ollila, content strategist and writer, share what you can do to build confidence in your sales copy, how to repel the people that are not a good fit … [Read more...] about 52: Strategic Sales Pages With Erin Ollila
In Episode 28, I am talking about how bold action can make big movements in your business. If you have big dreams, that requires some big action on your part. Listen in to hear about how to choose which bold actions will set you on the right path, and which are just a diversion from doing the work … [Read more...] about 28: Taking Bold Action to Make Movement in Your Business
To celebrate the one year anniversary of the Women's Business Workshop Podcast, we are going behind the scenes of our annual two day conference. The Lakeside Conference will be celebrating it's fourth year in March of 2020. Each year, the event takes on a little different personality as it brings … [Read more...] about 26: Behind the Scenes of the Lakeside Conference Anniversary Episode
In Episode 23, I am talking about that goal you are contemplating for 2020. Is it strategic? Is it what your business really needs right now? Do you know how you are going to achieve it? Listen in to hear the first 3 steps of my goal setting framework, that can help you set a better new year's … [Read more...] about 23: Goal Setting: How to set a better goal and achieve it faster.
[Series Two: Lakeside Conference Speakers] In Episode 21, hear from Jenna Redfield of Twin Cities Collective, and learn more about how female entrepreneurs and small business owners can attract new clients in their local community through networking groups, events, and even through online platforms. … [Read more...] about 21: Attracting New Clients in Your Local Community with Jenna Redfield